GD

Summarizing in GD very important: many people are selected and rejected due to it...

Experience of syntel GD.. i led the way but fickled in the end and could not express myself properly...

Keep some vague idea of your value proposition..that u can express in 2 minutes

dont cut anyone's point but support and extend them always..

CAT 2009 fiasco and IIMs

It should be definitely regarded as a positive move to shift from paper based format to Online format of CAT(common admission test). However, the glitches in conducting the exam at such a large scale (2 lakhs) in a country like India are bound to be there.The reason behind same are not only that the penetration of Internet is less here and hence adaptability is an Issue but also that the authorities were unaware of probable failures like virus attack etc at such a large level. The exam process in itself, which was scheduled for 10 days, tried to minimize probable risk. Officials had themselves got a chance to improve and respond to situation on the following days.

Even with such safeguard, finally the problem was huge as more than 60000 appicants out of 2 lakh were affected. Now who is to blame. If we look back, XLRI tried to do same thing few years back in changing the format to online method, they were also unsuccessful and had retreated to the older paper-based format. But in case of CAT, IIMs have shown persistence in continuing with newer format for following years with greater risk mitigation methods. Such a development would help increase computer's reach and penetration in India and would help integrating e-learning in our schooling pattern. Its always difficult to implement such a grand effort in a country like India. we need not underestimate the management capabilities of IIMs, But should appreciate for the underlying initiative of making India e-ready.

(Published in Business standard 14.12.2009, Student's corner. Awarded Best Response)

Indian Tennis

Indian tennis has reached suddenly to a new height.
after 11 years again they are in world group of davis cup, this time mostly with the help of Somdevvarman and our doubles players led by Bhupati . But still who is next to play in rest of matches, Yuki bhambri, the 17 yr old Junior Australian Open champ.
Only We can say proudly about future of Indian tennis now.
last time it was 1998, When India could enter world group of Davis cup. In Grandslams, Indian duo paes-bhupati had managed to win two grandslam and missed two finals, heralded history with only duo after a long time to reach the finals of all grandslam. I had witnessed in a few years before that, when they managed to slowly move from round 1, 2 quarters and it was almost sure that they will one day break the supremacy of woodies. and they did. It was sad whatever happened after that between paes and Bhupati.
Just last week it was US Open and we saw both of them fighting against each other for the final cup. Whatever way i would say myself as a global person but i feel had they played from one side, they would have represented our country and India would have won rather than paes or Bhupati. But probaby fate didnt like that.
we love Paes still and We will love him, today again because It was he who made me see beyond cricket during my childhood and is still around battling for country. Sad to miss him in this davis cup.

Indian Hero’s ascent(!!!) from Emotional image to Macho-man

Earlier till 70s the Heros used to be emotional, family centric, soft with a very faithful and lovely wife waiting at home. If there is some fight on the way for the hero, It will be finally solved in some way and Hero would meet his wife waiting eagerly for him at home.
But now in 21st century, the scene has changed. The hero takes her girl-friend whenever and wherever he goes for a fight. She sits behind him in his bike. She supports him morally and sometimes physically too. And finally she shares the dais after win with a Hollywood kiss.
Rajesh khanna was most probably the last most famous emotional Hero. The cult of emotional hero had started with K L sehgal and shyam kumar in 30s and 40s. Heroes like Dilip Kumar, Devanand, Raj kapoor, Rajendra kumar all had taken it further and immortalized the image of a very caring, emotional and chocolaty hero. Their heroines used to cry, long for them and dream of being with them. The Hero went sometimes for war, engineering project or abroad but finally returned back to meet his wife and family at large. There was naughtiness in movies too like those of Raj kapoor, but it never crossed the line of faithfulnees from at least wife’s end.
Not to forget many warrior heroes of the past. The best among them till 70s was prithviraj kapoor (acted till ‘50s) with movies like Alexander, Rustam-sohrab. But these movies were mostly historical ones and showed the power rather than muscles.
Then came late 70’s and it was time for a married Hero. With actors like Sanjeev Kumar, Amol palekar there were comedy family drama like golmaal, Angoor. With Naseeruddin shah and shabana several meaningful movies like Masoom, Ghar, Arth kept the audiences surprised.
In between came Amitabh and things changed for a decade and half. As we all know the angry young man was here to stay. His movies showed the general apathy of indian public from government and whole system. Issues like Unemployment, Poverty had been so well entrenched in indian society that masses were happy to see a superhero in the form of Amitabh bringing all the rich down and Poor up in his movies. Movies like Mard, coolie, Deewar showed common man’s and labour class people’s dreams being satisfied at least on the silver screen.
Late 80’s saw the rise of chocolaty heros again. There was a simultaneous rise of powerful heroines with the likes of rekha (as Hunterwali), Sridevi. The ladies had grown stronger. A strong man like Amitabh, Shatrughan sinha needed a comparable strong girl friend and there were jeenat aman, parveen bobby and all.
90’s saw the rise and rise from sensualism to eroticism in Indian movies. The chocolaty hero was turning into a sexy man trying to woo the sexy girl in his college. It’s quite possible that it signalled reaching the maturity level for Indian viewers. By end of 90s audiences got bored with all this double meaning movies and songs and found them to be part of movie and finally the hoopla around them seemed to be settling down.
Now came the much awaited 21st century, and I must say the Indian cinema had transformed. Sometimes it definitely missed to reach the heights of mid 80s with movies like Arth from actors like Naseer and Shabana etc. But as a whole it was starting of an era of movies that were less of a social drama but more for the youth(mind). It was for youthful mind, by youthful mind and of youthful mind. The changes were and are fast. What will survive in the long run, no one can say as of now.

IPL 2009

As it turned out finally the last toppers came down and 

last years bottom two teams were put in the final of IPL this year.

But what is more remarkable in this years game or ICL\IPL as a whole are following things:

1. Emergenece of Brand India

2. Emergence of a business within cricket, thus generating more scope for business

3. At game level, Better opportunity for Indian players to showcase themselves, which was earlier limited to only 11 players.

4. Cricket as a commodity rather than a Brand, this has led to lesser emotional value attached to cricket, hence now onwards cricket matches wont take as much time from normal public as it used to take.

5. Emergence of Cricket as a competetor to football/hockey.The earlier versions were too dull to attract newer countries.   

Launch of Forbes Magazine in India

          Is the post election time most suitable for launch of Forbes India, As it is told by Mr. Forbes? It is quite possible they might have got the permission for launching it deferred due to elections but whatever the reason i think its delayed by three months. But as it is said It is never late to mend. With share prices on the upward movement, what else would be a better time for launch of a brand like forbes business magazine than now?

         Again discussing about the pros and cons, Had they launched the magazine three months back they would have been able to position their brand as politico-business magazine instantly. With many analysts pouring their pens at the word go for a topic like election, they would have made a brand around India today, Outlook etc. But now they will have to settle around a brand like businessworld or business India etc. Which has definitely a limited public readership. And An english magazine like forbes with a niche brand image already set in the english readers mind, they will find it real hard to move beyond and find new readers later on.

        Coming to the launch of magazine itself, it is a welcome move from forbes side for we readers who used to refer to the global issue of economist or Asian issue of Time. This also strenghenes the view that India not only hold a unique cultural and tourist image in the mind of a foreigner but as a place of business happenings too. Forbes is definitely targeting a huge number of global executives presently in India or to have a good network in the south Asia region.

         

Analysis of election and Governance Awareness Survey Results

Aim of Study: "Election and Governance Awareness Survey among Youth" 

Participants: 24-30 yr old Youth

Survey Conducted by Sujit Kumar

Date of survey: 15th may 2009, A day before vote counting og MP election 2009.

No of respondents: 34

Voter Status among participants: 16% Voted

Major Findings:

1. Leadership suitable for Indian PM post have responses varying among the popular names like Narendra modi and Manmohan singh. This means a clear inclination towards either a tainted but solid performer or a Knowledgeable person who is not at all tainted but makes decisions with conviction. Manmohan singh despite being criticised many times had been very strong about implementing the Nuclear deal. Despite present slowdown, The youth didn’t underestimated the charisma of manmohan singh and have support to sail through better or worse time.
   
2. Development at personal level meant safer, society and better infrastructure for youth, which is imaginable given the dampening effects in the growth we have seen in the circumstances of Mumbai killings, various serial bomb blasts last year in 2008. Next the youth needed a better future for their children when they voted for Environmentally clean society.
   
3. Development of India can come through reducing poverty and illiteracy. Also open culture was one of the responses, which suggests us to leave the social stigmas and casteism like age old deplorable heritage being carried by us in the 21^st century too. The RamSene events in mangalore, which finally ended in suicide of one of the teenage girls are few examples of how backward we are by not promoting open culture.   
4.  In response to methods used to support government, the youth is determined to assist in various ways like promoting people to support government. They found methods beyond 5 suggested points. They spoke vocally about methods of improving governance and went to extremes like killing some politicians too.
   

Here one point is notable that the best option was to support the government rather than being fussy about it (less sneezing).

While we have seen earlier student movements targeted towards damaging public property, we had one response clearly telling that supporting government means not damaging public property.

                Clearly, India has a very good future with these determined souls to have a part in governance through serving the people, supporting the government. Some young brigade are thinking of even starting a social movement also.

                In the end, I would thank all the 33 respondents to take part in this survey and speak up about your responses and suggestions.

                             Jai Hind!!!

 © Copyright Sujit Kumar